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Josefina Sallén

Expert cirkulära affärsmodeller

Tel
+46 72 208 93 60
Email
josefina.sallen@ri.se
Location
Göteborg
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Project

Re:Value – Making the future freight transport circular

The extraction of natural resources has tripled in just fifty years and we are facing a crossroads: continue as usual – or rethink from the ground up. By radically extending the lifespan of vehicles and by creating attractive circ…
Project

Policy for a Redesigned Economy

Despite having an understanding that the linear economy is devastating for our environment, the overwhelming majority of Swedish businesses still operate according to linear principles, where growth and profitability take preceden…
Project

Circular Economy Outlook

How do companies work with competitiveness, innovation, and sustainable growth through the circular economy? Circular Economy Outlook asks all publicly traded companies in the Nordics about this and compiles the responses in terms…
Project

CircHelmet – Circular business opportunities for ski helmets

What are the opportunities to extend the life of ski helmets and contribute to increased circular flows? This project explored circular opportunities and their economic and environmental benefits for helmets used for rental.
Project

Circular business development in practice

How to coach companies on circular design and business development? In this project, RISE coaches innovation coaches in Region Västra Götaland and contributes with coaching strategies and tools to strengthen the innovation power o…
Project

Circular Co-Creation Games

Can games be used to co-create new circular business model ideas with customers? And for circular companies to find each other and start collaborating? That is what we are exploring in the project “Game-Based Approaches to Create …
Story

Research-based knowledge boosts circular companies

Changing the world requires money, commitment – and knowledge. Danske Bank engaged RISE to help the circular companies in its free networking, advisory and challenge platform, +impact, by giving them a solid research foundation to…
Story

Seven pitfalls on the path to circular economy – this is how you avoid them

Transitioning to a circular business model can be challenging. On the other hand, major opportunities await for creating sustainable and long-term profitability for those who succeed. Josefina Sallén, one of RISE's circular coache…
Story

High quality creates new business opportunities in the circular economy

The high quality of Swedish industrial products entails new business opportunities in an increasingly circular economy. One way of increasing profitability may be, for example, to lease out a product and offer it as a service inst…
Story

Circular strategy helps Gothenburg achieve tough environmental goals

The City of Gothenburg has set high goals in its new Environmental and Climate Programme. One of the strategies for achieving the goals is driving development towards the circular economy.
Story

The Circular Map gathers cases and inspires

The online Circular Map has gathered inspiring cases on concrete and profitable circular business. Project Manager Josefina Sallén feels that the examples are incredibly valuable and encourages more companies to share their soluti…
Story

Tougher targets need to be set if we are to achieve the climate goals

There is a need to set the bar higher in order to steer society towards climate-neutrality and sustainability. The pace of transformation is still too slow and RISE experts would like to see the country’s major stakeholders lead t…
Story

From linear to circular – eight things to keep in mind

Switching from a linear business model to a circular one is a process full of decisions where a carefully prepared business foundation is essential. Josefina Sallén, coach at RISE in circular transition, explains how your company …
Story

Taiga operates a circular marketplace for workwear

The right protective workwear can save lives, which is undoubtedly beneficial to society. But, in many ways, textiles is still a “dirty” industry. Taiga, a company based in Varberg manufacturing high quality workwear, wanted to re…
Story

Circular business the model for Hako

Is it possible for a traditional product company to find profitability in circular business models? If you ask Hako, after having participated in Cirkulära Halland (Region Halland’s project on circular business models), the answer…
Story

From strategic goals to true circular transition in Halland

How can a company transition from a linear to circular business model, and, what can be gained by doing so? In its project on circular business models (Cirkulära Halland), both Region Halland and the participating companies gained…
Story

Public procurement drives circular transition

Public tendering and requirement specifications can play a huge rule in the transition to a circular economy. “You’ve got to differentiate between basic things like, whether you’re procuring a maintained lawn or a lawnmower though…

Episode 7: Keys to successful sustainable business transition: vision, think big and rebuild tech 

We meet Jonas Kjellberg, Founder of Nornorm, who takes us on an inspiring journey with a pioneering company in the circular economy, as we explore their innovative approach to transforming the furniture industry. In this episode, …

Episode 6: The entrepreneur perspective of circular business models

It is people that create change, not ideas. This is the core message in this sixth episode of Business with Impact. We meet Donnie Lygonis, Innovation strategist and business coach at KTH Innovation, in a conversation about the ro…

Circular Economy Outlook Nordics 2024

Business opportunities and reduction of climate emissions are two of the top drivers for circular transition among listed companies in the Nordics. A majority expect their competitors to develop significant circular capabilities. …

Avsnitt 5: Sustainable consumer behaviour – does that really exist?

Welcome to this episode of Business with Impact. Today, we’re diving deep into the world of consumers and their evolving preferences towards sustainability. Joining us is Robby Boyer, Research Manager, Sustainability Analytics at …

Business with Impact – A podcast on redefining business for a sustainable future

Episode 4: What about the money in a circular economy?

In the fourth episode of Business with Impact, we dive into the financing aspects of circular business models, such as Platform as a Service (PaaS).  Our hosts Gunnar and Josefina talk to Tomas Zimmerman from Swedbank and Ann…

Episode 3: How can AI support a sustainable business offering?

In this episode we meet Jon Lindén, CEO Ekkono, and Sara Fallahi, RISE. Their conversation highlights how AI and circular business models go hand in hand, how far companies have come, and help us identify the key opportunities and…

Episode 2: Designed to last. A future adaptive snow mobile and the business model to support it.

In the second episode of the podcast, we dive into the transformative world of Future Adaptive Design. Our hosts Josefina Sallén and Gunnar Oesterreich talk to Kristine Lium, Vidde and Thomas Nyström, RISE about how Vidde, in coll…

About our hosts

Get to know our hosts Josefina Sallén and Gunnar Oesterreich.

Episode 1: Why business is so important for sustainability

Are you curious about sustainable, circular business models? In our inaugural episode, our host Gunnar Oesterreich talks with Josefina Sallén and Marcus Linder from RISE, and dive deep into the world of circularity, exploring barr…

Episode archive

Here you can listen to and read more about each episode. Episode information will be updated continously.

Vidde Building Tomorrow’s Sustainable Electric Snowmobile

Vidde Snow Mobility is a Swedish entrepreneurial company with the vision to accelerate the transition to sustainable mobility in winter and mountain terrain. The idea is to build a completely new type of electric-powered, future-a…
Expertise

Recycling and circularity of batteries

Recycling and circularity are natural steps when society moves towards a circular economy. In a circular economy, products get new life after their first use. The products can either be used in a new application, or materials can …
Expertise

Circular Business Models

By basing business models and value propositions on a circular logic, companies can reduce their environmental impact while strengthening their business. Instead of producing material products with primary resources and offering t…
Expertise

Future adaptive design for a circular ec

Future adaptive design can reduce business risks in circular business models through a product design for extended product life, through robustness, flexibility, and upgradeability
Expertise

Circular Procurement

We are experts in procurement, and specifically public procurement, of goods and services in line with the principles of circular economy. Our expertise includes circular economy and procurement strategy, circular economy criteria…
Network

Circular Business Lab

Circular Business Lab gives leaders the opportunity to explore circular business potential and to future proof their businesses in the transition to a more circular economy. You’ll get to work together with other members and with …