I have a background in both physics and surface and colloid chemistry, which is useful in my work with measuring, describing and explaining connections between manufacturing processes and developed properties for paper and board. I have had various roles within RISE, researcher, project manager and manager. Today I focus on the role of researcher and creator of new projects. The areas I am passionate about are applying measurement technology for process and product analysis and expanding the use of data and information with the goal of generating new insights on how critical process and product variations can be reduced. My vision is to reshape appropriate information so that it can be transferred between actors to provide a more coordinated optimization of production and use of paper and board.