Natalie Gustafsson

Natalie Gustafsson works with strengthening organizations’ ability to lead and manage innovation in complex and rapidly changing environments. She is active in the field of innovation management at RISE, where she combines practical experience with research to develop approaches that create value in organizations.

With more than ten years of experience in innovation management, Natalie supports and trains managers, leaders, innovation managers, and other key roles contributing to organizational innovation management systems. Her work focuses on developing structures, capabilities, and practices that enable systematic and long-term innovation efforts.

Natalie works particularly with innovation management based on the ISO 56000 family of standards and the professional framework for innovation managers. She supports organizations in translating these frameworks into practice by developing innovation management systems and strengthening their ability to act under uncertainty.

She is an experienced facilitator and speaker, leading collaborative processes where stakeholders identify needs, set direction, and drive change.

Natalie is an innovation manager within the Viable Cities programme office, national contact point for the OECD OPSI Working Group Skills and Applied Capabilities for Innovation, and portfolio coordinator for innovation management at RISE.