The purpose of the project is to combine naturalistic and experimental studies with ethnographic method to study user experience of autonomous driving on public roads and explore how increased intelligence of the car influence human trust in the autonomous vehicle.
Autonomous driving can give positive societal effects on environment, safety and mobility. However, the benefits are all dependent on the willingness to use autonomous vehicles, stressing the importance of user centered research. The project explores how unsupervised autonomous driving is experienced when travelling on public roads. The results will provide knowledge of autonomous driving that will be leveraged into guidelines and requirements that will feed into Volvo Cars agile product development process. The scientific contribution consists of research methodology for on-road testing and new approaches for combining design ethnography and experimental testing.
Västra Götaland Region
RISE is responsible for experimental testing
12 425 500 SEK
Volvo Cars, Halmstad University