Contact person
Ann-Charlotte Mellquist
Enhetschef
Contact Ann-Charlotte
Favorite Wardrobe
In the Favorite Wardrobe project we wanted to investigate how people use and don't use the garments in their wardrobe.
One of the most sustainable variants of the circular economy is not really circular as it involves using what already exists well and for a long time.
Together with ASKET Filippa K and Houdini Sportswear, RISE ran the Favorite Wardrobe project, which aimed at investigating how private individuals use their wardrobes over a 100-day period, eith the help of a bespoke app solution. We analyzed how much of different clothing categories are used in the wardrobes, also including demographics.
Imagine if the expensive clothes are not only the most durable if they are used the most and for the longest time, but also the cheapest in terms of cost per day of use. Prototype made the app.
Favorite Wardrobe Results_Long_0.pdf (pdf, 2.33 MB)
Favorite Wardrobe Results_Short_0.pdf (pdf, 1.19 MB)
Favorite Wardrobe_Summary_July 2023_Eng.pdf (pdf, 768.05 KB)
Final report (pdf, 1.04 MB)
Summary
Project name
Favorite Wardrobe
Status
Active
Region
Region Stockholm, Västra Götaland Region
RISE role in project
Koordinator
Project start
Duration
48 månader
Total budget
1 150 000
Partner
Asket's web site, Filippa K's web site, Houdinis Sportwear's web site
Funders
Project members
Ann-Charlotte Mellquist Emma Enebog Agnieszka Hunka
Events
Favorite Wardrobe is part of the RE:Source exhibition at Nordic Sustainability Expo 2023
External press
TT article (in Swedish)Article in Miljö & Utveckling (in Swedish)
Supports the UN sustainability goals
12. Responsible consumption and production
